Hudson Square,
who dis?
TRUTH
TRUTH
Hudson Square sits between some of the most famous neighborhoods in New York City.
Hudson Square sits between some of the most famous neighborhoods in New York City.
TENSION
TENSION
Most people did not know it existed, including many who worked there.
Most people did not know it existed, including many who worked there.
TRANSFORMATION
TRANSFORMATION
We built a bold, cheeky, street-first identity system that gave Hudson Square a voice people could finally recognize.
We built a bold, cheeky, street-first identity system that gave Hudson Square a voice people could finally recognize.
